ABOUT TOURISM SQUAMISH

Tourism Squamish is a non-profit community destination marketing organization (DMO). Tourism Squamish takes the lead in promoting Squamish and coordinating destination marketing efforts. Our role includes developing coordinated strategies in the areas of marketing and sales to promote overnight stays in Squamish. Tourism Squamish executes targeted promotions and consumer campaigns that include online and print marketing, social media and traditional media.

ORGANIZATIONAL GOALS

• To grow awareness of Squamish as a visitor destination
• To increase room nights in the Squamish Accommodation Sector
• Establish benchmarks to set targets and measure results
• Encourage tourism product development
• Help members identify areas of opportunity for their business

Vision

“Tourism Squamish acts as an ambassador and steward of our destination, promoting a healthy tourism sector in order to secure broad benefits for our community.”

Mission

“Tourism Squamish works collaboratively with partners and leverages its resources effectively to execute strategic marketing, sales and customer service programs that deliver both more visitors and higher yield visitors to Squamish throughout the year. We provide industry leadership locally and we create awareness within our community of the value of tourism and the products and services that we offer to our visitors.”

Join Tourism Squamish Today

Become a member and take advantage of our collaborative efforts and membership benefits. For more information, simply download our membership package.

Squamish Signature Events

The Squamish events calendar is jam-packed with exciting events and festivals throughout the coming year. But we need our Members to help make these events successful. To support the growth of these events, ensure continued tourism development and bring increasing numbers of visitors to the area, Tourism Squamish is counting on Member support for these events and festivals.

Please familiarize yourself with the Events and Festivals posted below and then contact us at Tourism Squamish with the offers you would like to include in upcoming marketing support for these events.

For example: You could offer event participants and spectators special discounts or rates on accommodation, food, products or services. Or you may want to host a meal or social event, sponsor a start or finish line booth or put on a fundraiser. Be creative!